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Retail Business Incorporates E-Commerce To Transform Sales Experience

Our client is a medium scale retail store for tech gadgets and devices. Our client is in the business of recommendation and sales of premium IT devices for corporate and individual use. Based in Lagos, they also provide IT maintenance, and repair of faulty IT devices.

They Had To Innovate Or Lose Market Share

Our client was in need of digital transformation to enable their business meet up to rising need for ease in purchasing and payment of their IT devices and gadgets.

Our client possessed poor online digital presence, and had made no sales through online means. They also complained of losing customers to their competitors who possessed these things.

Our Approach

During consultation, we probed for their various pain points and discussed the overall sales process for the business. Our solution to their pain points was to provide and overall enhanced digital presence for the client, allowing them leverage on the internet to increase sales, make strategy decisions and promote their business. Our solution included:

A web presence for the business

Incorporation of point-of-sales

Enhanced search engine optimization for web presence using keyword engineering

A CRM to enable the client manage their web presence – add new products whenever they want as well as respond to customer questions and feedbacks.

The Result

The client experienced transformation of their business with increased visibility and traction, and have since increased sales exponentially. With the CRM software our client can easily and conveniently manage their web presence and add new products on-demand with the market trends enabling them remain competitive in the market.

A web presence for the business

Incorporation of point-of-sales

Enhanced search engine optimization for web presence using keyword engineering

A CRM to enable the client manage their web presence – add new products whenever they want as well as respond to customer questions and feedbacks.

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